CU Engage Welcomes Chief Growth Officer, Promotes Key Leadership

Les Announcement

CU Engage Hires Les Anderson as Chief Growth Officer, Promotes Key Leadership


Saint Petersburg, FL – January 19, 2020 – CU Engage CEO Jennifer Addabbo announced today the appointment of Les Anderson as Chief Growth Officer. Anderson brings over 20 years of industry experience, serving in past sales and alliances leadership roles at FIS. His primary focus at CU Engage will be to drive the generation of new and existing business across all CU Engage services nationwide.


“Creating the Chief Growth Officer position and naming an experienced professional such as Les is an important step forward in CU Engage’s growth strategy,” said Addabbo, “His demonstrated impact in the industry makes him an excellent addition to our team and uniquely qualified for this position. His title of ‘Growth’ is not just indicative of his responsibilities within CU Engage but within our industry, ensuring we are continually keeping our eye on the horizon for what our clients need.”

“CU Engage’s story is remarkable, having evolved from a boutique credit union consulting firm to a national leader in the industry,” said Anderson. (The company has been recognized twice by INC and has grown 6,900% since its founding in 2014.) “The investment in proprietary technology has only added to the accelerated growth and has made CU Engage a true innovator in the credit union industry. I’m proud to be joining an organization with such an incredible reputation within the space” he added.


Most recently, Anderson was Head of Alliances at FIS where he was responsible for over 100 partners and a significant revenue portfolio. Prior to this, he served in a variety of sales leadership roles including VP of Partner Management, VP of Product Sales Consulting, and Senior League Sales Executive.


In addition to Anderson joining, CU Engage has promoted key leaders within the organization – Nell De Mattia to SVP Operations, Dean Swann to SVP Technology, and Kristin Evans to Director of Marketing.

“This leadership is driven by passion and experience and their combined efforts, along with their teams, will result in tremendous impact for our clients,” says Addabbo.


About CU Engage:

The team at CU Engage is a blend of consultants, educators, matchmakers, integrators, and advocates. The only credit union consultancy recognized by INC, we are laser-focused on guiding our credit union clients through our proven process and enabling them to make informed, timely decisions on vendor relationships so they can change at the speed of the consumer. CU Engage has completed over 410 credit union projects and negotiated over 1.2 Billion in savings and incentives for our clients and our projects are as unique as the clients we serve. Let’s Engage!

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